Brand histories
The History of the Iveco Brand
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Iveco is a group that was founded in 1974. The new company brought together divisions such as Magirus-Deutz and Fiat, along with Fiat's subsidiaries in Italy and abroad. The group later expanded by adding automotive plants in other countries. For example, in 1986 it acquired Ford's British truck subsidiary and Astra (Italy), a maker of dump trucks.
Between 1990 and 1992, several major players joined the Iveco group, including Pegaso, which builds trucks and buses, and the Australian company ITAL (trucks), along with a number of other companies and their subsidiaries. Today the group continues to cooperate widely with various truck manufacturers.
The first Iveco model developed in-house was the Iveco Daily truck, which appeared in 1979. It was the first time light trucks went into mass production.
In 1992 the Iveco EuroCargo won the prestigious International Truck of the Year title, and the following year the Iveco EuroTech received the same award. In 2000 the company took the International Van of the Year award.
Every year Iveco builds and successfully sells on the global market more than 160,000 trucks and 430,000 engines, including diesel generator sets of its own design. The group's net profit is around 9 billion euros a year. The company's success rests on 32,000 employees, 49 plants in 19 countries, 15 research and development centers, and 844 authorized dealerships. Iveco vehicles are assembled under license at plants in Turkey, Egypt, Chile, Iran, China, Russia and other countries. Interestingly, besides Iveco Motors, the group also owns well-known brands such as Seddon Atkinson and Astra.
Since the 1980s, Iveco has worked with Oto Melara to jointly produce armored vehicles.
Trucks from the Iveco group, then still sold under the Magirus name, have been used in the USSR and Russia since 1975, practically from the very beginning of the company's history. For example, this equipment was used to build the Baikal-Amur Mainline railway. In 1991 Iveco opened an official representative office in Russia. In 1994 a joint Italian-Russian heavy-truck venture was set up at the Ural Automotive Plant (UralAZ) in the Chelyabinsk region. The venture still operates today, and it has produced well-known models such as the UralAZ-IVECO-6329 and the Iveco Trakker, among others.
In 2007 Iveco and the industrial group Samotlor-NN opened a joint venture called Savero in Nizhny Novgorod to assemble commercial vehicles and buses. However, Savero went bankrupt in the fall of 2009.
Iveco continues to grow actively. Today the group is one of the largest truck manufacturers in the world, ranking second in the world for diesel engine output and sixth in the world for the number of trucks built. It is fair to say that Iveco is a brand with an impeccable reputation.
Between 1990 and 1992, several major players joined the Iveco group, including Pegaso, which builds trucks and buses, and the Australian company ITAL (trucks), along with a number of other companies and their subsidiaries. Today the group continues to cooperate widely with various truck manufacturers.
The first Iveco model developed in-house was the Iveco Daily truck, which appeared in 1979. It was the first time light trucks went into mass production.
In 1992 the Iveco EuroCargo won the prestigious International Truck of the Year title, and the following year the Iveco EuroTech received the same award. In 2000 the company took the International Van of the Year award.
Iveco's Achievements
Every year Iveco builds and successfully sells on the global market more than 160,000 trucks and 430,000 engines, including diesel generator sets of its own design. The group's net profit is around 9 billion euros a year. The company's success rests on 32,000 employees, 49 plants in 19 countries, 15 research and development centers, and 844 authorized dealerships. Iveco vehicles are assembled under license at plants in Turkey, Egypt, Chile, Iran, China, Russia and other countries. Interestingly, besides Iveco Motors, the group also owns well-known brands such as Seddon Atkinson and Astra.
Since the 1980s, Iveco has worked with Oto Melara to jointly produce armored vehicles.
Iveco's Expansion Abroad
Trucks from the Iveco group, then still sold under the Magirus name, have been used in the USSR and Russia since 1975, practically from the very beginning of the company's history. For example, this equipment was used to build the Baikal-Amur Mainline railway. In 1991 Iveco opened an official representative office in Russia. In 1994 a joint Italian-Russian heavy-truck venture was set up at the Ural Automotive Plant (UralAZ) in the Chelyabinsk region. The venture still operates today, and it has produced well-known models such as the UralAZ-IVECO-6329 and the Iveco Trakker, among others.
In 2007 Iveco and the industrial group Samotlor-NN opened a joint venture called Savero in Nizhny Novgorod to assemble commercial vehicles and buses. However, Savero went bankrupt in the fall of 2009.
Conclusion
Iveco continues to grow actively. Today the group is one of the largest truck manufacturers in the world, ranking second in the world for diesel engine output and sixth in the world for the number of trucks built. It is fair to say that Iveco is a brand with an impeccable reputation.
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